Have the low-cost retailers fired the opening shots of a grocery price war?
On Friday, Lidl reduced the prices of its own-brand milk range, claiming to be the first grocery retailer in Ireland to cut the price of the product since 2023. It’s not a major reduction, one litre of Lidl’s milk is now 6c cheaper, with the price of a two litre container coming down by 10c. […]
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